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The Diffusion of Market Orientation Throughout the Organization: A Social Learning Theory Perspective
The Diffusion of Market Orientation Throughout the Organization: A Social Learning Theory ...
The Diffusion of Market Orientation Throughout the Organization: A Social Learning Theory Perspective

Detailed Information

Material Type  
 기사
ISSN  
00222429
Author  
Son K. Lam
Title/Author  
The Diffusion of Market Orientation Throughout the Organization: A Social Learning Theory Perspective / Son K. Lam ; Florian Kraus and Michael Ahearne
Publish Info  
New York : American Marketing Association, 2010.
Material Info  
pp. 61-79
General Note  
Includes Bibliography Reference
Added Entry-Personal Name  
Florian Kraus and Michael Ahearne
Host Item Entry  
Journal of marketing. : Vol. 74 No. 5 (2010. 9) 2010, 09
Electronic Location and Access  
 url
모체레코드  
모체정보확인
Control Number  
kjul:60271221

MARC

 008210329s2010        ulk                          aa    eng
■022    ▼a00222429
■1001  ▼aSon  K.  Lam
■24510▼a  The  Diffusion  of  Market  Orientation  Throughout  the  Organization:  A  Social  Learning  Theory  Perspective    ▼dSon  K.  Lam▼eFlorian  Kraus  and  Michael  Ahearne  
■260    ▼aNew  York▼bAmerican  Marketing  Association▼c2010.
■300    ▼app.  61-79
■500    ▼aIncludes  Bibliography  Reference
■7001  ▼aFlorian  Kraus  and  Michael  Ahearne
■773    ▼tJournal  of  marketing.▼gVol.  74  No.  5  (2010.  9)▼d2010,  09
■856    ▼uhttps://www.jstor.org/stable/41228574
■SIS    ▼aS056344▼b60077308▼h8▼s2▼fP

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