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Behavioral Consequences of Overbooking Service Capacity
Behavioral Consequences of Overbooking Service Capacity
Detailed Information
- Material Type
- 기사
- ISSN
- 00222429
- Author
- Florian v. Wangenheim
- Title/Author
- Behavioral Consequences of Overbooking Service Capacity / Florian v. Wangenheim ; Tomás Bayón
- Publish Info
- New York : American Marketing Association, 2007.
- Material Info
- pp. 36-47
- General Note
- Includes Bibliography Reference
- Added Entry-Personal Name
- Tomás Bayón
- Host Item Entry
- Journal of marketing. : Vol. 71 No. 4 (2007. 10) 2007, 10
- Electronic Location and Access
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60271178
MARC
008210329s2007 ulk aa eng■022 ▼a00222429
■1001 ▼aFlorian v. Wangenheim
■24510▼aBehavioral Consequences of Overbooking Service Capacity ▼dFlorian v. Wangenheim ▼eTomás Bayón
■260 ▼aNew York▼bAmerican Marketing Association▼c2007.
■300 ▼app. 36-47
■500 ▼aIncludes Bibliography Reference
■7001 ▼aTomás Bayón
■773 ▼tJournal of marketing.▼gVol. 71 No. 4 (2007. 10)▼d2007, 10
■856 ▼uhttps://www.jstor.org/stable/30163996
■SIS ▼aS043363▼b60077308▼h8▼s2▼fP
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