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The Effects of Strategic Orientations on Technology- and Market-Based Breakthrough Innovations
The Effects of Strategic Orientations on Technology- and Market-Based Breakthrough Innovations
상세정보
- 자료유형
- 기사
- ISSN
- 00222429
- 저자명
- Kevin Zheng Zhou
- 서명/저자
- The Effects of Strategic Orientations on Technology- and Market-Based Breakthrough Innovations / Kevin Zheng Zhou , Chi Kin (Bennett) Yim and David K. Tse
- 발행사항
- New York : American Marketing Association, 2005.
- 형태사항
- pp. 42-60
- 주기사항
- Indudes Bibliography Reference
- 원문정보
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60271010
MARC
008210324s2005 ulk aa eng■022 ▼a00222429
■1001 ▼aKevin Zheng Zhou
■24510▼aThe Effects of Strategic Orientations on Technology- and Market-Based Breakthrough Innovations ▼dKevin Zheng Zhou▼eChi Kin (Bennett) Yim and David K. Tse
■260 ▼aNew York▼bAmerican Marketing Association▼c2005.
■300 ▼app. 42-60
■500 ▼aIndudes Bibliography Reference
■7001 ▼aChi Kin (Bennett) Yim and David K. Tse
■773 ▼tJournal of marketing.▼gVol. 69 No. 2 (2005. 4)▼d2005, 04
■856 ▼uhttps://www.jstor.org/stable/30162044
■SIS ▼aS028012▼b60077308▼h8▼s2▼fP


