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Price-Based Global Market Segmentation for Services
Price-Based Global Market Segmentation for Services
Detailed Information
- 자료유형
- 기사
- ISSN
- 00222429
- 저자명
- Ruth N. Bolton
- 서명/저자
- Price-Based Global Market Segmentation for Services / Ruth N. Bolton , Matthew B. Myers
- 발행사항
- New York : American Marketing Association, 2003.
- 형태사항
- pp. 108-128
- 주기사항
- Indudes Bibliography Reference
- 기타저자
- Matthew B. Myers
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60270958
MARC
008210323s2003 ulk aa eng■022 ▼a00222429
■1001 ▼aRuth N. Bolton
■24510▼aPrice-Based Global Market Segmentation for Services▼dRuth N. Bolton▼eMatthew B. Myers
■260 ▼aNew York▼bAmerican Marketing Association▼c2003.
■300 ▼app. 108-128
■500 ▼aIndudes Bibliography Reference
■7001 ▼aMatthew B. Myers
■773 ▼tJournal of marketing.▼gVol. 67 No. 3 (2003. 7)▼d2003, 07
■SIS ▼aS028005▼b60077308▼h8▼s2▼fP
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