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Entry Barriers : A Dull-, One-, or Two-Edged Sword for Incumbents? Unraveling the Paradox from a Contingency Perspective
Entry Barriers : A Dull-, One-, or Two-Edged Sword for Incumbents? Unraveling the Paradox from a Contingency Perspective
Detailed Information
- 자료유형
- 기사
- ISSN
- 00222429
- 저자명
- Jin K. Han
- 서명/저자
- Entry Barriers : A Dull-, One-, or Two-Edged Sword for Incumbents? Unraveling the Paradox from a Contingency Perspective / Jin K. Han , Namwoon Kim and Hong-Bumm Kim
- 발행사항
- New York : American Marketing Association, 2001.
- 형태사항
- pp. 1-14
- 주기사항
- Indudes Bibliography Reference
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60270653
MARC
008210322s2001 ulk aa eng■022 ▼a00222429
■1001 ▼aJin K. Han
■24510▼aEntry Barriers▼bA Dull-, One-, or Two-Edged Sword for Incumbents? Unraveling the Paradox from a Contingency Perspective▼dJin K. Han▼eNamwoon Kim and Hong-Bumm Kim
■260 ▼aNew York▼bAmerican Marketing Association▼c2001.
■300 ▼app. 1-14
■500 ▼aIndudes Bibliography Reference
■7001 ▼aNamwoon Kim and Hong-Bumm Kim
■773 ▼tJournal of marketing.▼gVol. 65 No. 1 (2001. 1)▼d2001, 01
■SIS ▼aS027995▼b60077308▼h8▼s2▼fP
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