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Measuring Switching Costs and the Determinants of Customer Retention in Internet-Enabled Businesses : A Study of the Online Brokerage Industry
Measuring Switching Costs and the Determinants of Customer Retention in Internet-Enabled Businesses : A Study of the Online Brokerage Industry
상세정보
- 자료유형
- 기사
- ISSN
- 10477047
- 서명/저자
- Measuring Switching Costs and the Determinants of Customer Retention in Internet-Enabled Businesses : A Study of the Online Brokerage Industry / Pei-Yu (Sharon) Chen , 공저 Lorin M. Hitt
- 발행사항
- Providence, RI : Informs, 2002.
- 형태사항
- pp. 255–274
- 주기사항
- 참고문헌수록
- 기타저자
- Lorin M. Hitt
- 원문정보
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60260045
MARC
008200811s2002 ai aa eng■022 ▼a10477047
■1001 ▼aPei-Yu (Sharon) Chen
■24510▼aMeasuring Switching Costs and the Determinants of Customer Retention in Internet-Enabled Businesses▼bA Study of the Online Brokerage Industry▼dPei-Yu (Sharon) Chen▼e공저 Lorin M. Hitt
■260 ▼aProvidence, RI▼bInforms▼c2002.
■300 ▼app. 255–274
■500 ▼a참고문헌수록
■7001 ▼aLorin M. Hitt
■773 ▼tInformation systems research=ISR▼gVol. 13 No. 3 (2002. 9)▼d2002, 09
■856 ▼uhttps://doi.org/10.1287/isre.13.3.255.78
■SIS ▼aS030036▼b60077698▼h8▼s2▼fP
