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The Dvelopment and Validation of a Scale to Measure Advertising Creativity
The Dvelopment and Validation of a Scale to Measure Advertising Creativity
Detailed Information
- 자료유형
- 기사
- ISSN
- 19761686
- 저자명
- kim byoung-hee
- 서명/저자
- The Dvelopment and Validation of a Scale to Measure Advertising Creativity / kim byoung-hee , Han Sang Pil 공저
- 발행사항
- 서울 : Korea Press Foundation(한국언론재단), 2007.
- 형태사항
- pp. 56~87
- 주기사항
- 참고문헌 수록
- 기타저자
- Han Sang Pil
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60257019
MARC
008200526s2007 ulk aa kor■022 ▼a19761686
■1001 ▼akim byoung-hee
■24510▼aThe Dvelopment and Validation of a Scale to Measure Advertising Creativity▼dkim byoung-hee▼eHan Sang Pil 공저
■260 ▼a서울▼bKorea Press Foundation(한국언론재단)▼c2007.
■300 ▼app. 56~87
■500 ▼a참고문헌 수록
■7001 ▼aHan Sang Pil
■773 ▼tKorea Journalism Review(KJR)▼gVol.1 No.2 (2007. Fall)▼d2007, 09
■SIS ▼aS043008▼b60105665▼h8▼s2▼fP
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