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How Consumers Respond to Competing Market Signals: The Effects of Conflicting Quality Information and Consumer Thoughtfulness
How Consumers Respond to Competing Market Signals: The Effects of Conflicting Quality Information and Consumer Thoughtfulness
Detailed Information
- Material Type
- 기사
- ISSN
- 00989258
- Author
- Chatterjee S,
- Title/Author
- How Consumers Respond to Competing Market Signals: The Effects of Conflicting Quality Information and Consumer Thoughtfulness Chatterjee S, 공저 Kang Y. S, Mishra D. P
- Publish Info
- Urbana, Ill : Association for Consumer Research, 2004.
- Material Info
- pp. 24-26
- General Note
- included reference
- Added Entry-Personal Name
- Kang Y. S, Mishra D. P
- Host Item Entry
- Advances in consumer research. : Vol. 31 (2004.) 2004, 08
- Electronic Location and Access
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60247178
MARC
008191129s2004 ai aa eng■022 ▼a00989258
■1001 ▼aChatterjee S,
■24510▼aHow Consumers Respond to Competing Market Signals: ▼bThe Effects of Conflicting Quality Information and Consumer Thoughtfulness▼dChatterjee S, ▼e공저 Kang Y. S, Mishra D. P
■260 ▼aUrbana, Ill▼bAssociation for Consumer Research▼c2004.
■300 ▼app. 24-26
■500 ▼aincluded reference
■7001 ▼aKang Y. S, Mishra D. P
■773 ▼tAdvances in consumer research.▼gVol. 31 (2004.)▼d2004, 08
■856 ▼uhttp://www.vancouver.wsu.edu/acr/home.htm
■SIS ▼aS028858▼b60077576▼h8▼s2▼fP
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