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Brand equity, brand loyalty and consumer satisfaction
Brand equity, brand loyalty and consumer satisfaction
상세정보
- 자료유형
- 기사
- ISSN
- 01607383
- 저자명
- Nam, J.
- 서명/저자
- Brand equity, brand loyalty and consumer satisfaction / Nam, J. , Ekinci, Y. , Whyatt, G.
- 발행사항
- New York : Pergamon, 2011.
- 형태사항
- pp. 1009-1030
- 주기사항
- Includes Bibliography(참고문헌수록)
- 기타저자
- Ekinci, Y.
- 기타저자
- Whyatt, G.
- 원문정보
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60244019
MARC
008191115s2011 ai aa eng■022 ▼a01607383
■1001 ▼aNam, J.
■24510▼aBrand equity, brand loyalty and consumer satisfaction▼dNam, J.▼eEkinci, Y.▼eWhyatt, G.
■260 ▼aNew York▼bPergamon▼c2011.
■300 ▼app. 1009-1030
■500 ▼aIncludes Bibliography(참고문헌수록)
■7001 ▼aEkinci, Y.
■7001 ▼aWhyatt, G.
■773 ▼tAnnals of Tourism Research.▼gVol. 38 No. 3 (2011. 7)▼d2011, 07
■856 ▼uhttp://www.elsevier.com/locate/atoures
■SIS ▼aS058187▼b60077335▼h8▼s2▼fP
