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Does Knowledge of the Marketplace Really Help Consumers? The Case for (or against) Persuasion Knowledge
Does Knowledge of the Marketplace Really Help Consumers? The Case for (or against) Persuasion Knowledge
Detailed Information
- Material Type
- 기사
- ISSN
- 00989258
- Author
- Brown, C. L.
- Title/Author
- Does Knowledge of the Marketplace Really Help Consumers? The Case for (or against) Persuasion Knowledge / 저 Brown, C. L.
- Publish Info
- Urbana, Ill : Association for Consumer Research, 2006.
- Material Info
- pp. 519
- General Note
- 권말 색인 및 참고문헌 수록
- Host Item Entry
- Advances in consumer research. : Vol. 33 (2006.) 2006, 08
- Electronic Location and Access
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60241010
MARC
008191106s2006 ai aa eng■022 ▼a00989258
■1001 ▼aBrown, C. L.
■24510▼aDoes Knowledge of the Marketplace Really Help Consumers? The Case for (or against) Persuasion Knowledge▼d저 Brown, C. L.
■260 ▼aUrbana, Ill▼bAssociation for Consumer Research▼c2006.
■300 ▼app. 519
■500 ▼a권말 색인 및 참고문헌 수록
■773 ▼tAdvances in consumer research.▼gVol. 33 (2006.)▼d2006, 08
■856 ▼uhttp://www.vancouver.wsu.edu/acr/home.htm
■SIS ▼aS028860▼b60077576▼h8▼s2▼fP
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