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The Antecedents of Image Transfer-An Empirical Study of Event Sponsorship
The Antecedents of Image Transfer-An Empirical Study of Event Sponsorship
상세정보
- 자료유형
- 기사
- ISSN
- 00989258
- 저자명
- Zhang, L
- 서명/저자
- The Antecedents of Image Transfer-An Empirical Study of Event Sponsorship / Zhang, L , Lin, S. , Fan, T.
- 발행사항
- Urbana, Ill : Association for Consumer Research, 2008.
- 형태사항
- pp. 938-939
- 주기사항
- included reference(참고문헌 수록)
- 기타저자
- Lin, S.
- 기타저자
- Fan, T.
- 원문정보
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60240875
MARC
008191104s2008 ai aa eng■022 ▼a00989258
■1001 ▼aZhang, L
■24510▼aThe Antecedents of Image Transfer-An Empirical Study of Event Sponsorship▼dZhang, L▼eLin, S.▼eFan, T.
■260 ▼aUrbana, Ill▼bAssociation for Consumer Research▼c2008.
■300 ▼app. 938-939
■500 ▼aincluded reference(참고문헌 수록)
■7001 ▼aLin, S.
■7001 ▼aFan, T.
■773 ▼tAdvances in consumer research.▼gVol. 35 (2008.)▼d2008, 08
■856 ▼uhttp://www.acrwebsite.org/
■SIS ▼aS049752▼b60077576▼h8▼s2▼fP
