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The Evolution of New Product Rumors in Online Consumer Communities: Social Identity or Social Impact?
The Evolution of New Product Rumors in Online Consumer Communities: Social Identity or Social Impact?
Detailed Information
- Material Type
- 기사
- ISSN
- 00989258
- Author
- Thompson, S.A
- Title/Author
- The Evolution of New Product Rumors in Online Consumer Communities: Social Identity or Social Impact? / Thompson, S.A ; Ward, J.C.
- Publish Info
- Urbana, Ill : Association for Consumer Research, 2008.
- Material Info
- pp. 756-757
- General Note
- included references(참고문헌 수록)
- Added Entry-Personal Name
- Ward, J.C.
- Host Item Entry
- Advances in consumer research. : Vol. 35 (2008.) 2008, 08
- Electronic Location and Access
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60240768
MARC
008191104s2008 ai aa eng■022 ▼a00989258
■1001 ▼aThompson, S.A
■24510▼aThe Evolution of New Product Rumors in Online Consumer Communities: Social Identity or Social Impact?▼dThompson, S.A▼eWard, J.C.
■260 ▼aUrbana, Ill▼bAssociation for Consumer Research▼c2008.
■300 ▼app. 756-757
■500 ▼aincluded references(참고문헌 수록)
■7001 ▼aWard, J.C.
■773 ▼tAdvances in consumer research.▼gVol. 35 (2008.)▼d2008, 08
■856 ▼uhttp://www.acrwebsite.org/
■SIS ▼aS049752▼b60077576▼h8▼s2▼fP
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