서브메뉴
검색
Convergence of Interests-Cultivating Consumer Trust through Corporate Social Initiatives
Convergence of Interests-Cultivating Consumer Trust through Corporate Social Initiatives
상세정보
- 자료유형
- 기사
- ISSN
- 00989258
- 저자명
- Du, S
- 서명/저자
- Convergence of Interests-Cultivating Consumer Trust through Corporate Social Initiatives / Du, S , Bhattacharya, C. B. , Sen, S.
- 발행사항
- Urbana, Ill : Association for Consumer Research, 2007.
- 형태사항
- pp. 687
- 주기사항
- included reference(참고문헌 수록)
- 기타저자
- Bhattacharya, C. B.
- 기타저자
- Sen, S.
- 원문정보
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60240070
MARC
008191031s2007 ai aa eng■022 ▼a00989258
■1001 ▼aDu, S
■24510▼aConvergence of Interests-Cultivating Consumer Trust through Corporate Social Initiatives▼dDu, S▼eBhattacharya, C. B.▼eSen, S.
■260 ▼aUrbana, Ill▼bAssociation for Consumer Research▼c2007.
■300 ▼app. 687
■500 ▼aincluded reference(참고문헌 수록)
■7001 ▼aBhattacharya, C. B.
■7001 ▼aSen, S.
■773 ▼tAdvances in consumer research.▼gVol. 34 (2007.)▼d2007, 08
■856 ▼uhttp://www.acrwebsite.org/
■SIS ▼aS040421▼b60077576▼h8▼s2▼fP
