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An Examination of Recall Measures of Sponsorship Awareness
An Examination of Recall Measures of Sponsorship Awareness
Detailed Information
- 자료유형
- 기사
- ISSN
- 00989258
- 저자명
- Humphreys, M. S
- 서명/저자
- An Examination of Recall Measures of Sponsorship Awareness / Humphreys, M. S , Cornwell, T. B. , Weeks, C. S. , McAlister, A. R.
- 발행사항
- Urbana, Ill : Association for Consumer Research, 2007.
- 형태사항
- pp. 383
- 주기사항
- included reference(참고문헌 수록)
- 기타저자
- Cornwell, T. B.
- 기타저자
- Weeks, C. S.
- 기타저자
- McAlister, A. R.
- 원문정보
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60239008
MARC
008191028s2007 ai aa eng■022 ▼a00989258
■1001 ▼aHumphreys, M. S
■24510▼aAn Examination of Recall Measures of Sponsorship Awareness▼dHumphreys, M. S▼eCornwell, T. B.▼eWeeks, C. S.▼eMcAlister, A. R.
■260 ▼aUrbana, Ill▼bAssociation for Consumer Research▼c2007.
■300 ▼app. 383
■500 ▼aincluded reference(참고문헌 수록)
■7001 ▼aCornwell, T. B.
■7001 ▼aWeeks, C. S.
■7001 ▼aMcAlister, A. R.
■773 ▼tAdvances in consumer research.▼gVol. 34 (2007.)▼d2007, 08
■856 ▼uhttp://www.acrwebsite.org/
■SIS ▼aS040421▼b60077576▼h8▼s2▼fP
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