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The Role of Power in Consumer Persuasion
The Role of Power in Consumer Persuasion
Detailed Information
- Material Type
- 기사
- ISSN
- 00989258
- Author
- Brinol, P
- Title/Author
- The Role of Power in Consumer Persuasion / Brinol, P ; Rucker, D. ; Petty, R. ; Valle, C. ; Becerra, A.
- Publish Info
- Urbana, Ill : Association for Consumer Research, 2007.
- Material Info
- pp. 324-325
- General Note
- included reference(참고문헌 수록)
- Added Entry-Personal Name
- Rucker, D.
- Added Entry-Personal Name
- Petty, R.
- Added Entry-Personal Name
- Valle, C.
- Added Entry-Personal Name
- Becerra, A.
- Host Item Entry
- Advances in consumer research. : Vol. 34 (2007.) 2007, 08
- Electronic Location and Access
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60238965
MARC
008191028s2007 ai aa eng■022 ▼a00989258
■1001 ▼aBrinol, P
■24510▼aThe Role of Power in Consumer Persuasion▼dBrinol, P▼eRucker, D.▼ePetty, R.▼eValle, C.▼eBecerra, A.
■260 ▼aUrbana, Ill▼bAssociation for Consumer Research▼c2007.
■300 ▼app. 324-325
■500 ▼aincluded reference(참고문헌 수록)
■7001 ▼aRucker, D.
■7001 ▼aPetty, R.
■7001 ▼aValle, C.
■7001 ▼aBecerra, A.
■773 ▼tAdvances in consumer research.▼gVol. 34 (2007.)▼d2007, 08
■856 ▼uhttp://www.acrwebsite.org/
■SIS ▼aS040421▼b60077576▼h8▼s2▼fP
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