서브메뉴
검색
Effect of Novel Attributes On Product Evaluation: The Moderating Roles of Brand Equity of Involvement
Effect of Novel Attributes On Product Evaluation: The Moderating Roles of Brand Equity of Involvement
Detailed Information
- 자료유형
- 기사
- ISSN
- 00989258
- 저자명
- Shen, Y.-C.
- 서명/저자
- Effect of Novel Attributes On Product Evaluation: The Moderating Roles of Brand Equity of Involvement 저 Shen, Y.-C.
- 발행사항
- Urbana, Ill : Association for Consumer Research, 2005.
- 형태사항
- pp. 576
- 주기사항
- 권말 색인 및 참고문헌 수록
- 원문정보
- url
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60238637
MARC
008191025s2005 ai aa eng■022 ▼a00989258
■1001 ▼aShen, Y.-C.
■24510▼aEffect of Novel Attributes On Product Evaluation: ▼bThe Moderating Roles of Brand Equity of Involvement▼d저 Shen, Y.-C.
■260 ▼aUrbana, Ill▼bAssociation for Consumer Research▼c2005.
■300 ▼app. 576
■500 ▼a권말 색인 및 참고문헌 수록
■773 ▼tAdvances in consumer research.▼gVol. 32 (2005.)▼d2005, 08
■856 ▼uhttp://www.vancouver.wsu.edu/acr/home.htm
■SIS ▼aS028859▼b60077576▼h8▼s2▼fP
Preview
Export
ChatGPT Discussion
AI Recommended Related Books
detalle info
- Reserva
- No existe
- Mi carpeta
- Reference Materials for Thesis Writing
- Reference Materials for Research Ethics
- Job-Related Books
