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A Model of Brand Evaluation Formation With Memory Based Context Effects
A Model of Brand Evaluation Formation With Memory Based Context Effects  / Peter A. Dacin ...
A Model of Brand Evaluation Formation With Memory Based Context Effects

Detailed Information

자료유형  
 기사
ISSN  
00989258
저자명  
Peter A. Dacin
서명/저자  
A Model of Brand Evaluation Formation With Memory Based Context Effects / Peter A. Dacin , Andrew A. Mitchell
발행사항  
Urbana, Ill : Association for Consumer Research, 2002.
형태사항  
pp. 458-459
주기사항  
alncludes Bibliography
기타저자  
Andrew A. Mitchell
기본자료저록  
Advances in consumer research. : Vol. 29 (2002.) 2002, 08
원문정보  
 url
모체레코드  
모체정보확인
Control Number  
kjul:60238228

MARC

 008191024s2002        ai                            aa    eng
■022    ▼a00989258
■1001  ▼aPeter  A.  Dacin
■24510▼aA  Model  of  Brand  Evaluation  Formation  With  Memory  Based  Context  Effects  ▼dPeter  A.  Dacin▼eAndrew  A.  Mitchell
■260    ▼aUrbana,  Ill▼bAssociation  for  Consumer  Research▼c2002.
■300    ▼app.  458-459
■500    ▼aalncludes  Bibliography
■7001  ▼aAndrew  A.  Mitchell
■773    ▼tAdvances  in  consumer  research.▼gVol.  29  (2002.)▼d2002,  08
■856    ▼uhttp://www.acrwebsite.org
■SIS    ▼aS028856▼b60077576▼h8▼s2▼fP

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