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Opportunity or Challenge? The Impact of Exposure to Similar Extensions on the Extensions of Late Movers
Opportunity or Challenge? The Impact of Exposure to Similar Extensions on the Extensions of Late Movers
Detailed Information
- Material Type
- 기사
- ISSN
- 00989258
- Author
- Kim H
- Title/Author
- Opportunity or Challenge? The Impact of Exposure to Similar Extensions on the Extensions of Late Movers / Kim H ; 공저 Ng S
- Publish Info
- Urbana, Ill : Association for Consumer Research, 2011.
- Material Info
- pp. 678p ~ 679p
- General Note
- 권말 색인 및 참고문헌 수록
- Added Entry-Personal Name
- Ng S
- Host Item Entry
- Advances in consumer research. : Vol. 38 (2011.) 2011, 08
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60238021
MARC
008191024s2011 ai aa eng■022 ▼a00989258
■1001 ▼aKim H
■24510▼aOpportunity or Challenge? The Impact of Exposure to Similar Extensions on the Extensions of Late Movers▼dKim H▼e공저 Ng S
■260 ▼aUrbana, Ill▼bAssociation for Consumer Research▼c2011.
■300 ▼app. 678p ~ 679p
■500 ▼a권말 색인 및 참고문헌 수록
■7001 ▼aNg S
■773 ▼tAdvances in consumer research.▼gVol. 38 (2011.)▼d2011, 08
■SIS ▼aS059828▼b60077576▼h8▼s2▼fP
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