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웹 광고에 대한 소비자 태도에 영향을 미치는 요인
웹 광고에 대한 소비자 태도에 영향을 미치는 요인 / 정인근 , 김봉구 공저
웹 광고에 대한 소비자 태도에 영향을 미치는 요인

Detailed Information

자료유형  
 기사
ISSN  
12290270
저자명  
정인근
서명/저자  
웹 광고에 대한 소비자 태도에 영향을 미치는 요인 / 정인근 , 김봉구 공저
발행사항  
서울 : 한국경영정보학회, 2001.
형태사항  
pp. 115-132
주기사항  
참고문헌 수록
기타저자  
김봉구
기본자료저록  
경영정보학연구(The Journal of MIS Research) : 제10권 제4호 (2000년 12월) 2001, 03
모체레코드  
모체정보확인
Control Number  
kjul:60229535

MARC

 008190722s2001        ulk                          aa    kor
■022    ▼a12290270
■1001  ▼a정인근
■24510▼a웹  광고에  대한  소비자  태도에  영향을  미치는  요인▼d정인근▼e김봉구  공저
■260    ▼a서울▼b한국경영정보학회▼c2001.
■300    ▼app.  115-132
■500    ▼a참고문헌  수록
■7001  ▼a김봉구
■773    ▼t경영정보학연구(The  Journal  of  MIS  Research)▼g제10권  제4호  (2000년  12월)▼d2001,  03
■SIS    ▼aS074169▼b60060743▼h8▼s2▼fP

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