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Brand equity and brand loyalty
Brand equity and brand loyalty
Detailed Information
- 자료유형
- 기사
- ISSN
- 12262501
- 저자명
- Nam, Jang-Hyeon
- 서명/저자
- Brand equity and brand loyalty / Nam, Jang-Hyeon , Hyun, Yong-Ho , Han, Jin-Soo 공저
- 발행사항
- 경북 : 대한관광경영학회, 2010.
- 형태사항
- pp. 59-78
- 기타저자
- Hyun, Yong-Ho
- 기타저자
- Han, Jin-Soo
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60143788
MARC
008100924s2010 ulka a kor■022 ▼a12262501
■1001 ▼aNam, Jang-Hyeon
■24510▼aBrand equity and brand loyalty▼dNam, Jang-Hyeon▼eHyun, Yong-Ho▼eHan, Jin-Soo 공저
■260 ▼a경북▼b대한관광경영학회▼c2010.
■300 ▼app. 59-78
■7001 ▼aHyun, Yong-Ho
■7001 ▼aHan, Jin-Soo
■773 ▼t관광연구(Korean Journal of Tourism Research)▼g제24권 제4호 (2009. 10.)▼d2010, 06
■SIS ▼aS056372▼b60012896▼h8▼s1▼fP
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