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사용상황의 전형성이 브랜드 대응확장에 미치는 영향
사용상황의 전형성이 브랜드 대응확장에 미치는 영향 / 나준희 저
사용상황의 전형성이 브랜드 대응확장에 미치는 영향

Detailed Information

자료유형  
 기사
ISSN  
1229456X
저자명  
나준희
서명/저자  
사용상황의 전형성이 브랜드 대응확장에 미치는 영향 / 나준희 저
발행사항  
서울 : 한국마케팅학회, 2006.
형태사항  
pp. 233-256
기본자료저록  
마케팅연구=Korean Marketing Review : 제21권 제4호 (2006년 12월) 2006, 12
모체레코드  
모체정보확인
Control Number  
kjul:60141462

MARC

 008100819s2006        ulka    a                          kor
■022    ▼a1229456X
■1001  ▼a나준희
■24510▼a사용상황의  전형성이  브랜드  대응확장에  미치는  영향▼d나준희  저
■260    ▼a서울▼b한국마케팅학회▼c2006.
■300    ▼app.  233-256
■773    ▼t마케팅연구=Korean  Marketing  Review▼g제21권  제4호  (2006년  12월)▼d2006,  12
■SIS    ▼aS036917▼b60052500▼h8▼s2▼fP

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