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The Role of Regulatory Focus in Message Framing in Antismoking Advertisements for Adolescents
The Role of Regulatory Focus in Message Framing in Antismoking Advertisements for Adolesce...
The Role of Regulatory Focus in Message Framing in Antismoking Advertisements for Adolescents

Detailed Information

자료유형  
 기사
ISSN  
00913367
저자명  
Yeung-Jo Kim.
서명/저자  
The Role of Regulatory Focus in Message Framing in Antismoking Advertisements for Adolescents / Yeung-Jo Kim.
발행사항  
New York : Myron E. Sharpe, 2006.
형태사항  
pp. 143
키워드  
ROLE REGULATORY FOCUS MESSAGE FRAMING ANTISMOKING ADVERTISEMENTS ADOLESCENTS
기본자료저록  
Journal of Advertising. : Vol. 35 No. 1 (2006. 3) 2006, 03
모체레코드  
모체정보확인
Control Number  
kjul:60096841

MARC

 008070410s2006        AI  a    a                          ENG
■022    ▼a00913367
■1001  ▼aYeung-Jo  Kim.
■245    ▼aThe  Role  of  Regulatory  Focus  in  Message  Framing  in  Antismoking  Advertisements  for  Adolescents▼dYeung-Jo  Kim.
■260    ▼aNew  York▼bMyron  E.  Sharpe▼c2006.
■300    ▼app.  143
■653    ▼aROLE▼aREGULATORY▼aFOCUS▼aMESSAGE▼aFRAMING▼aANTISMOKING▼aADVERTISEMENTS▼aADOLESCENTS
■773    ▼tJournal  of  Advertising.▼gVol.  35  No.  1  (2006.  3)▼d2006,  03
■SIS    ▼aS028628▼b60077366▼h8▼s2

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