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The impact of individual and managerial factors on salespeople's contribution to marketing intelligence activities
The impact of individual and managerial factors on salespeople's contribution to marketing intelligence activities
Detailed Information
- 자료유형
- 기사
- ISSN
- 01678116
- 저자명
- J. Le Bon.
- 서명/저자
- The impact of individual and managerial factors on salespeoples contribution to marketing intelligence activities / J. Le Bon. , D. Merunka.
- 발행사항
- [Amsterdam, The Netherlands] : Elsevier, 2006.
- 형태사항
- pp. 395-408
- 키워드
- IMPACT INDIVIDUAL MANAGERIAL FACTORS SALESPEOPLES CONTRIBUTION MARKETING INTELLIGENCE ACTIVITIES
- 기타저자
- D. Merunka.
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60089197
MARC
008070131s2006 ne a a dut■022 ▼a01678116
■1001 ▼aJ. Le Bon.
■245 ▼aThe impact of individual and managerial factors on salespeople's contribution to marketing intelligence activities▼dJ. Le Bon.▼eD. Merunka.
■260 ▼a[Amsterdam, The Netherlands]▼bElsevier▼c2006.
■300 ▼app. 395-408
■653 ▼aIMPACT▼aINDIVIDUAL▼aMANAGERIAL▼aFACTORS▼aSALESPEOPLES▼aCONTRIBUTION▼aMARKETING▼aINTELLIGENCE▼aACTIVITIES
■7001 ▼aD. Merunka.
■773 ▼tInternational journal of research in marketing.▼gVol. 23 No. 4 (2006. 12)▼d2006, 12
■SIS ▼aS037422▼b60077738▼h8▼s2
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