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Nation Equity : Incidental Emotions in Country-of-Origin Effects
Nation Equity : Incidental Emotions in Country-of-Origin Effects
Detailed Information
- Material Type
- 기사
- ISSN
- 00935301
- Author
- Durairaj Maheswaran.
- Title/Author
- Nation Equity : Incidental Emotions in Country-of-Origin Effects / Durairaj Maheswaran. ; Cathy Yi Chen.
- Publish Info
- Gainesville : University of Chicago Press, 2006.
- Material Info
- pp. 370-376
- Added Entry-Personal Name
- Cathy Yi Chen.
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60088686
MARC
008070126s2006 AI a a ENG■022 ▼a00935301
■1001 ▼aDurairaj Maheswaran.
■245 ▼aNation Equity▼bIncidental Emotions in Country-of-Origin Effects▼dDurairaj Maheswaran.▼eCathy Yi Chen.
■260 ▼aGainesville▼bUniversity of Chicago Press▼c2006.
■300 ▼app. 370-376
■653 ▼aNATION▼aEQUITY
■7001 ▼aCathy Yi Chen.
■773 ▼tThe Journal of consumer research.▼gVol. 33 No. 3 (2006. 12)▼d2006, 12
■SIS ▼aS037361▼b60077652▼h8▼s2
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