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The Role of Country Image in Developing Global Brands
The Role of Country Image in Developing Global Brands
상세정보
- 자료유형
- 기사
- ISSN
- 1229828X
- 서명/저자
- The Role of Country Image in Developing Global Brands / Yong-Gu Suh, Jai B. Kim
- 발행사항
- 서울 : Korea Trade Research Association Inc., 2001.
- 형태사항
- pp. 45-66
- 모체레코드
- 모체정보확인
- Control Number
- kjul:60068404
MARC
008060208s2001 ULKa a ENG■022 ▼a1229828X
■245 ▼aThe Role of Country Image in Developing Global Brands▼dYong-Gu Suh, Jai B. Kim
■260 ▼a서울▼bKorea Trade Research Association Inc.▼c2001.
■300 ▼app. 45-66
■653 ▼aROLE▼aCOUNTRY▼aIMAGE▼aDEVELOPING▼aGLOBAL▼aBRANDS
■700 ▼aYong-Gu Suh, Jai B. Kim
■773 ▼tJournal of Korea Trade▼gVolume5 Number1 (2001 May)▼d2001, 05
■SIS ▼aS012567▼b60053054▼h8▼s2
