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Public relations : a values-driven approach
Public relations : a values-driven approach
Detailed Information
- Material Type
- 단행본
- ISBN
- 0205295746
- Callnumber
- 326.14 G984p
- Author
- Guth, David.
- Title/Author
- Public relations : a values-driven approach / David W. Guth ; Charles Marsh.
- Publish Info
- Boston : Allyn and Bacon, 2000.
- Material Info
- xix, 588 p. : ill. ; 24 cm.
- 서지주기
- Includes bibliographical references and index.
- Subject Added Entry-Topical Term
- Public relations Moral and ethical aspects
- Added Entry-Personal Name
- Marsh, Charles
- Price Info
- 21000
- Control Number
- kjul:60047889
MARC
008050803s2000 maua b 001 0 eng■020 ▼a0205295746
■035 ▼aKRIC08099076
■090 ▼a326.14▼bG984p
■1001 ▼aGuth, David.
■24510▼aPublic relations▼ba values-driven approach▼dDavid W. Guth▼eCharles Marsh.
■260 ▼aBoston▼bAllyn and Bacon▼c2000.
■300 ▼axix, 588 p.▼bill.▼c24 cm.
■504 ▼aIncludes bibliographical references and index.
■650 0▼aPublic relations▼xMoral and ethical aspects
■7001 ▼aMarsh, Charles
■9500 ▼b21000
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