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Principles of marketing
Principles of marketing
Detailed Information
- Material Type
- 단행본
- ISBN
- 0198775512
- Callnumber
- 326.18 P173p
- Author
- Palmer, Adrian
- Title/Author
- Principles of marketing / Adrian Palmer.
- Publish Info
- Oxford : Oxford University Press, 2000.
- Material Info
- xx, 644 p. : ill. ; 25 cm.
- 서지주기
- Includes bibliographical references and index.
- Subject Added Entry-Topical Term
- Marketing
- Price Info
- 33000
- Control Number
- kjul:60046985
MARC
008050729s2000 enka b 001 0 eng■020 ▼a0198775512
■035 ▼aKRIC08189969
■090 ▼a326.18▼bP173p
■1001 ▼aPalmer, Adrian
■24510▼aPrinciples of marketing▼dAdrian Palmer.
■260 ▼aOxford▼aNew York▼bOxford University Press▼c2000.
■300 ▼axx, 644 p.▼bill.▼c25 cm.
■504 ▼aIncludes bibliographical references and index.
■650 0▼aMarketing
■9500 ▼b33000
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