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Marketing principles and best practices
![Marketing principles and best practices / K. Douglas hoffman...[et al]](/Sponge/Images/bookDefaults/MMbookdefaultsmall.png)
Marketing principles and best practices
Detailed Information
- Material Type
- 단행본
- ISBN
- 0324225180
- Callnumber
- 326.18 H699m
- Author
- hoffman, K.c Douglas.
- Title/Author
- Marketing principles and best practices / K. Douglas hoffman...[et al]
- Edited Info
- 3rd ed
- Publish Info
- south-western : Thomson, 2005.
- Material Info
- 598 p. : ill ; 29 cm.
- General Note
- International student edition
- Index Term-Uncontrolled
- MARKETING PRINCIPLES BEST PRACTICES
- Price Info
- 35000
- Control Number
- kjul:60042472
MARC
008050616s2005 us 000a eng■020 ▼a0324225180
■090 ▼a326.18▼bH699m
■1001 ▼ahoffman, K.c Douglas.
■24510▼aMarketing principles and best practices▼dK. Douglas hoffman...[et al]
■250 ▼a3rd ed
■260 ▼asouth-western▼bThomson▼c2005.
■300 ▼a598 p.▼bill▼c29 cm.
■50000▼aInternational student edition
■653 ▼aMARKETING▼aPRINCIPLES▼aBEST▼aPRACTICES
■9500 ▼b35000
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