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Marketing research essentials
Marketing research essentials
Detailed Information
- Material Type
- 단행본
- ISBN
- 0538876697
- Callnumber
- 326.18 M478m
- Author
- McDaniel, Carl
- Title/Author
- Marketing research essentials / Carl McDaniel ; Roger Gates
- Publish Info
- Cincinnati, Ohio : South-Western College Pub., 1998.
- Material Info
- 462 p. : ill. ; 26 cm.
- Index Term-Uncontrolled
- MARKETING RESEARCH ESSENTIALS
- Added Entry-Personal Name
- Gates, Roger
- Price Info
- 28000
- Control Number
- kjul:60023862
MARC
008030903s1998 us 000a eng■020 ▼a0538876697
■090 ▼a326.18▼bM478m
■1001 ▼aMcDaniel, Carl
■24510▼aMarketing research essentials▼dCarl McDaniel▼eRoger Gates
■260 ▼aCincinnati, Ohio▼bSouth-Western College Pub.▼c1998.
■300 ▼a462 p.▼bill.▼c26 cm.
■653 ▼aMARKETING▼aRESEARCH▼aESSENTIALS
■7001 ▼aGates, Roger
■9500 ▼b28000
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