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Contemporary marketing research
Contemporary marketing research
Detailed Information
- Material Type
- 단행본
- ISBN
- 0314010262
- Callnumber
- 326.1 M478c
- Author
- McDaniel, Carl D.
- Title/Author
- Contemporary marketing research / Carl McDaniel ; Roger Gates.
- Edited Info
- 2nd ed.
- Publish Info
- Minneapolis/St. Paul : West Pub., 1993.
- Material Info
- xxxiv, 757 p : col. ill. ; 26 cm.
- 서지주기
- Includes bibliographical references and index.
- Added Entry-Personal Name
- Gates, Roger H.
- Price Info
- 30000
- Control Number
- kjul:60009148
MARC
008030618s1993 mnua b 001 0 eng■020 ▼a0314010262
■090 ▼a326.1▼bM478c
■1001 ▼aMcDaniel, Carl D.
■24510▼aContemporary marketing research▼dCarl McDaniel▼eRoger Gates.
■250 ▼a2nd ed.
■260 ▼aMinneapolis/St. Paul▼bWest Pub.▼c1993.
■300 ▼axxxiv, 757 p▼bcol. ill.▼c26 cm.
■504 ▼aIncludes bibliographical references and index.
■7001 ▼aGates, Roger H.
■9500 ▼b30000
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