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Promotion : analysis, creativity, and strategy : William P. Dommermuth.
Promotion : analysis, creativity, and strategy : William P. Dommermuth.
Detailed Information
- Material Type
- 단행본
- ISBN
- 0534917445
- Callnumber
- 326.18 D672p
- Author
- Dommermuth, William P.
- Title/Author
- Promotion : analysis, creativity, and strategy : William P. Dommermuth.
- Publish Info
- Boston : PWS-Kent Pub. Co., 1989.
- Material Info
- xxvi, 581 p. : ill. ; 25 cm.
- 서지주기
- Includes bibliographies and indexes.
- Price Info
- 25000
- Control Number
- kjul:60009142
MARC
008030617s1989 maua b 001 0 eng■020 ▼a0534917445
■090 ▼a326.18▼bD672p
■1001 ▼aDommermuth, William P.
■24510▼aPromotion▼banalysis, creativity, and strategy▼cWilliam P. Dommermuth.
■260 ▼aBoston▼bPWS-Kent Pub. Co.▼c1989.
■300 ▼axxvi, 581 p.▼bill.▼c25 cm.
■504 ▼aIncludes bibliographies and indexes.
■9500 ▼b25000
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