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Contemporary Advertising
Contemporary Advertising
Detailed Information
- 자료유형
- 단행본
- ISBN
- 025613412X
- 청구기호
- 326.14 B783a
- 저자명
- Arens, William F
- 서명/저자
- Contemporary Advertising / William F. Arens , Courtland L. Bovee.
- 발행사항
- Chicago : Irwin, 1994.
- 형태사항
- 573, I-20 p. ; 28 cm.
- 기타저자
- Bovee, Courtland L.
- 가격
- 35000
- Control Number
- kjul:60008760
MARC
008030605s1994 us 000a eng■020 ▼a025613412X
■035 ▼aKRIC01618586
■090 ▼a326.14▼bB783a
■1001 ▼aArens, William F
■24510▼aContemporary Advertising▼dWilliam F. Arens▼eCourtland L. Bovee.
■260 ▼aChicago▼bIrwin▼c1994.
■300 ▼a573, I-20 p.▼c28 cm.
■7001 ▼aBovee, Courtland L.
■9500 ▼b35000
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