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Advertising : contemporary
Advertising : contemporary
상세정보
- 자료유형
- 단행본
- ISBN
- 0256027366
- 청구기호
- 326.14 B783a
- 서명/저자
- Advertising : contemporary / Courtland L. Bovee , William F. Arens.
- 발행사항
- Homewood : Richard D. Irwin, 1982.
- 형태사항
- xxiv, 808 p : ill. ; 27 cm
- 서지주기
- Includes index
- 기타저자
- Arens, William F.
- 가격
- 35000
- Control Number
- kjul:60007382
MARC
008030806s1982 ilua 00100 eng d■020 ▼a0256027366
■035 ▼aKRIC04389723
■090 ▼a326.14▼bB783a
■1001 ▼aBovee, Courtland L.
■24500▼aAdvertising ▼bcontemporary▼dCourtland L. Bovee▼eWilliam F. Arens.
■260 ▼aHomewood▼bRichard D. Irwin▼c1982.
■300 ▼axxiv, 808 p▼bill.▼c27 cm
■504 ▼aIncludes index
■7001 ▼aArens, William F.
■9500 ▼b35000
