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Strategic advertising campaigns
Strategic advertising campaigns
Detailed Information
- 자료유형
- 단행본
- ISBN
- 0844230553
- 청구기호
- 326.14 S387s
- 저자명
- Schultz, Don E
- 서명/저자
- Strategic advertising campaigns / Don E. Schultz.
- 판사항
- 3rd ed.
- 발행사항
- Lincolnwood, Ill. : NTC Business Books, 1990.
- 형태사항
- xix, 630 p : ill. ; 25 cm.
- 서지주기
- Includes bibliographical references and index.
- 가격
- 25000
- Control Number
- kjul:60007213
MARC
008030801s1990 ilua 001 0 eng■020 ▼a0844230553
■035 ▼aKRIC00574502
■090 ▼a326.14▼bS387s
■1001 ▼aSchultz, Don E
■24510▼aStrategic advertising campaigns▼dDon E. Schultz.
■250 ▼a3rd ed.
■260 ▼aLincolnwood, Ill.▼bNTC Business Books▼c1990.
■300 ▼axix, 630 p▼bill.▼c25 cm.
■504 ▼aIncludes bibliographical references and index.
■9500 ▼b25000
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