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(현대) 마케팅 = Principles of Marketing
(현대) 마케팅 = Principles of Marketing
Detailed Information
- Material Type
- 단행본
- Callnumber
- 326.18 K87마
- Author
- Kotler, Philip
- Title/Author
- (현대) 마케팅 = Principles of Marketing / Philip Kotler ; Gary Armstrong ; 윤훈현 역.
- Edited Info
- 제1판1쇄(7판)
- Publish Info
- 서울 : 石井, 1996.
- Material Info
- 944 p. ; 26 cm.
- 서지주기
- 권말색인수록.
- Subject Added Entry-Topical Term
- 마케팅
- Index Term-Uncontrolled
- 현대 마케팅 Principles Marketing
- Added Entry-Personal Name
- 윤훈현
- Added Entry-Personal Name
- Armstrong, Gary
- Price Info
- 25000
- Control Number
- kjul:50618
MARC
008980123s1996 ulk 001a kor■090 ▼a326.18▼bK87마
■1001 ▼aKotler, Philip
■24510▼a(현대) 마케팅 ▼xPrinciples of Marketing▼dPhilip Kotler▼eGary Armstrong▼e윤훈현 역.
■250 ▼a제1판1쇄(7판)
■260 ▼a서울▼b石井▼c1996.
■300 ▼a944 p.▼c26 cm.
■504 ▼a권말색인수록.
■650 4▼a마케팅
■653 ▼a현대▼a마케팅▼aPrinciples▼aMarketing
■7001 ▼a윤훈현
■7001 ▼aArmstrong, Gary
■9500 ▼b25000
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