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The advertiser's handbook for budget determination
The advertiser's handbook for budget determination / Simon Broadbent.
The advertiser's handbook for budget determination

Detailed Information

Material Type  
 단행본
ISBN  
0669181390
Callnumber  
326.14 B863a
Author  
Broadbent, Simon
Title/Author  
The advertisers handbook for budget determination / Simon Broadbent.
Publish Info  
Lexington, Mass. : D.C. Heath, 1988.
Material Info  
xiii, 235 p. : ill. ; 25 cm.
Price Info  
16000
Control Number  
kjul:50051861

MARC

 008020515s1988        ulk                                  kor
■020    ▼a0669181390
■035    ▼aKRIC01766021
■090    ▼a326.14▼bB863a
■1001  ▼aBroadbent,  Simon
■24510▼aThe  advertiser's  handbook  for  budget  determination▼dSimon  Broadbent.
■260    ▼aLexington,  Mass.▼bD.C.  Heath▼c1988.
■300    ▼axiii,  235  p.▼bill.▼c25  cm.
■9500  ▼b16000

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