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Readings in Marketing
Readings in Marketing
Detailed Information
- Material Type
- 단행본
- Date and Time of Latest Transaction
- 20011005140453.0
- Callnumber
- 326.18 W235r
- Author
- Walters, S. George
- Title/Author
- Readings in Marketing / S. George Walters ; Max D. Snider ; Morris L. Sweet.
- Publish Info
- Cincinnati : South-Western Publishing, c1962.
- Material Info
- 832 p. ; 24 cm.
- General Note
- Consumers, Policies, Functions, Commodities, Channels, Government.
- Added Entry-Personal Name
- Snider, Max D.
- Added Entry-Personal Name
- Sweet, Morris L.
- Price Info
- 5000
- Control Number
- kjul:50023128
MARC
008011005c1962 us 000a eng■005 20011005140453.0
■090 ▼a326.18▼bW235r
■1001 ▼aWalters, S. George
■24510▼aReadings in Marketing▼dS. George Walters▼eMax D. Snider▼eMorris L. Sweet.
■260 ▼aCincinnati▼bSouth-Western Publishing▼cc1962.
■300 ▼a832 p.▼c24 cm.
■50000▼aConsumers, Policies, Functions, Commodities, Channels, Government.
■653 ▼aReadings▼aMarketing
■7001 ▼aSnider, Max D.
■7001 ▼aSweet, Morris L.
■9500 ▼b5000
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