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The Psychology of Leisure Travel : Effective Marketing and Selling of Travel Services
The Psychology of Leisure Travel : Effective Marketing and Selling of Travel Services
Detailed Information
- 자료유형
- 단행본
- ISBN
- 0843622040
- 청구기호
- 326.39 M473p
- 저자명
- Mayo, Edward J
- 서명/저자
- The Psychology of Leisure Travel : Effective Marketing and Selling of Travel Services / Edward J Mayo , Lance P Jarvis.
- 발행사항
- Massachusetts : CBI, c1981.
- 형태사항
- xxi,281 p. ; 27 cm.
- 서지주기
- Includes appendix and index.
- 일반주제명
- Travel Psychology
- 기타저자
- Jarvis, Lance P
- 가격
- 37000
- Control Number
- kjul:50021686
MARC
008980213s1981 ulk 000a eng■020 ▼a0843622040
■090 ▼a326.39▼bM473p
■1001 ▼aMayo, Edward J
■24510▼aThe Psychology of Leisure Travel▼bEffective Marketing and Selling of Travel Services▼dEdward J Mayo▼eLance P Jarvis.
■260 ▼aMassachusetts▼bCBI▼cc1981.
■300 ▼axxi,281 p.▼c27 cm.
■504 ▼aIncludes appendix and index.
■650 4▼aTravel▼xPsychology
■653 ▼aPsychology▼aLeisure▼aTravel▼aEffective▼aMarketing
■7001 ▼aJarvis, Lance P
■9500 ▼b37000
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