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Introduction to Marketing Management : Text and Cases
Introduction to Marketing Management : Text and Cases
Detailed Information
- Material Type
- 단행본
- KDC
- 326.18-3
- Callnumber
- 326.18 S427i
- Author
- Scott, James D
- Title/Author
- Introduction to Marketing Management : Text and Cases / James D.Scott,Martin R.Warshaw,James R.Taylor.
- Publish Info
- Texas : Business Publication, 1985.
- Material Info
- 818 p. ; 25 cm.
- Added Entry-Personal Name
- Warshaw, Martin R
- Added Entry-Personal Name
- Taylor, James R
- Price Info
- 18000
- Control Number
- kjul:50002868
MARC
008941114s1985 us 000a eng■056 ▼a326.18▼23
■090 ▼a326.18▼bS427i
■1001 ▼aScott, James D
■24510▼aIntroduction to Marketing Management▼bText and Cases▼dJames D.Scott,Martin R.Warshaw,James R.Taylor.
■260 ▼aTexas▼bBusiness Publication▼c1985.
■300 ▼a818 p.▼c25 cm.
■7001 ▼aWarshaw, Martin R
■7001 ▼aTaylor, James R
■9500 ▼b18000
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