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Strategic Marketing Problems : Cases and Comments
Strategic Marketing Problems : Cases and Comments
Detailed Information
- Material Type
- 단행본
- Date and Time of Latest Transaction
- 20020604154348.0
- ISBN
- 0205103332
- Callnumber
- 326.18 K39s
- Author
- Kerin, Roger A
- Title/Author
- Strategic Marketing Problems : Cases and Comments / Roger A.Kerin,Robert A.Peterson.
- Publish Info
- Boston : Allyn and Bacon, 1987.
- Material Info
- 735 p. ; 25 cm.
- Added Entry-Personal Name
- Peterson, Robert A
- Price Info
- 13000
- Control Number
- kjul:50002299
MARC
008020604s1987 us 000a eng■005 20020604154348.0
■020 ▼a0205103332
■035 ▼aKRIC01595116
■090 ▼a326.18▼bK39s
■1001 ▼aKerin, Roger A
■24510▼aStrategic Marketing Problems▼bCases and Comments▼dRoger A.Kerin,Robert A.Peterson.
■260 ▼aBoston▼bAllyn and Bacon▼c1987.
■300 ▼a735 p.▼c25 cm.
■7001 ▼aPeterson, Robert A
■9500 ▼b13000
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