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Effects of public service advertising in a public information campaign : perspectives from social learning and social control thory
Effects of public service advertising in a public information campaign : perspectives from social learning and social control thory
상세정보
- 자료유형
- 학위논문
- 청구기호
- 070.3 K98e
- 저자명
- Kwon, JoongRok
- 서명/저자
- Effects of public service advertising in a public information campaign : perspectives from social learning and social control thory / JoongRok Kwon.
- 발행사항
- Pennnsylvania : Clarion university of Pennnsylvania, 1991.
- 형태사항
- 133 p. ; 29 cm.
- 학위논문주기
- Degree of doctor of philosophy - Clarion university : Mass commucation, 1991.
- 일반주제명
- Journalism
- 키워드
- public service public service advertising public information campaign social learning social control
- 가격
- 비매품
- Control Number
- kjul:40009627
MARC
008010816s1991 us 000a eng■035 ▼aKRIC01069770
■090 ▼a070.3▼bK98e
■1001 ▼aKwon, JoongRok
■24510▼aEffects of public service advertising in a public information campaign▼bperspectives from social learning and social control thory▼dJoongRok Kwon.
■260 ▼aPennnsylvania▼bClarion university of Pennnsylvania▼c1991.
■300 ▼a133 p.▼c29 cm.
■5020 ▼aDegree of doctor of philosophy▼bClarion university▼cMass commucation▼d1991.
■6504 ▼aJournalism
■653 ▼apublic service▼apublic service advertising▼apublic information campaign▼asocial learning▼asocial control
■9501 ▼a비매품
